Intuit launched a product where costumers could create an account and have access to choose and receive services from their own personal, professional tax preparer. This concept allowed the users to choose from a selection of available accountants that would prepare their taxes, no matter where they resided; being local to the accountant was not required. As a team we designed, developed, and produced this application along with a nationwide commercial and advertising campaign. My role was to oversee and contribute to the design and responsive development.
